23 May 2024

 


Time for those New Year Resolutions

Did you make any New Year’s Resolutions?  Now that 2024 is actually underway, maybe you are wondering what happened to them?!  Here are some thoughts on goal setting for YOUR business…

Not all of us are entirely comfortable in setting goals – in fact you may be one of a significant proportion of all business owners who don’t set any goals at all.  I would ask you to think carefully on this if you are…There is compelling evidence that those who don’t set any goals perform dramatically worse than those who set clear and well thought out goals for them and their business. The difference can be massive.  So why wouldn’t you set goals for your business?  If you’ve a good and proven reason that shows this approach brings success, then please tell me about it!

For those of you who find it difficult or too cumbersome to set well defined goals – perhaps the following process might help.

Before setting your business and personal goals consider the following:

·         Prioritise: Identify five to ten big goals for 2024, according to their importance to you and to your business. For example, double you client base; decrease your attrition rate by 10%; generate 100,000 in revenue; send out five proposals for new business on a weekly basis; find a new premises; hire new staff... play more golf!

·         Examine the goals: Do the goals energise and motivate you… if not, change the goals or change the list so as to instil a sense of urgency and enthusiasm.  So ask yourself…

o   Is the goal very significant and meaningful to you?

o   Will you feel a sense of accomplishment if you work on and achieve this goal?

o   Is there a time deadline for this activity (either yours or an outside source)?

·         Categorise: List the goals starting with the easiest and continuing to the most difficult, and commit to making progress on the easiest goals within a definite timeframe.  Then move on to the more challenging tasks. It’s all about making progress!  If the tasks are large, then try breaking them down into manageable steps and maintain focus on completing each task until the goal is achieved.  Bite sized pieces!  And in order to keep you motivated make sure that you schedule breaks between tasks, this will help you to regain focus for the next task.

The most important thing is to start somewhere.  It’s also important to measure the progress that you make.  You’ve probably heard the phrase… “What gets measured gets done!”  It’s a very true statement!

Finally, what support system do you have in place to achieve the goals on your list? If you do not have a support system perhaps you should consider who might help you to achieve your goals – or what you need to put in place to help yourself to keep on track.

So, whether you did or didn’t make any resolutions at the start of the year, there is no getting away from the fact that from a business perspective it is critically important to set goals for you and your company.  As coaches, goal setting is at the core of our work with clients – we do it all the time... and we always measure the results!  It is important to define your goals clearly and write them down for monitoring and review - this helps to focus your mind on where your business is going and where you are in relation to achieving your goals.

If you’d like to know more about how we use goals – why not give me a call?

Neville Solomon - 074 127 6439

TikVah Business Coach

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